By integrating promotional messaging into your store, you can keep shoppers informed about the benefits of Affirm's payment options while they browse and before they make a purchase. With interest-free installments and flexible payment schedules, Affirm's alternative financing options are a game-changer for shoppers looking for a little extra flexibility.

## Flexible messaging options

Having Affirm in your toolkit can help you enhance your messaging game effortlessly. Whether you want to showcase your products, optimize the cart page, create a snappy quick cart, or improve your category pages, Affirm can help you deliver promotional messages that resonate with your audience. Moreover, Affirm offers flexibility, which means you can customize your messaging strategy according to your business needs and preferences.





## Step 1: Install the Affirm Marketing App

You can find and install the Affirm Marketing App right on the BigCommerce marketplace by clicking on this [link](🔗). Or, if you prefer to stay within your BigCommerce dashboard, you can simply search for "Affirm" under the "Apps" section and install it from there. Just click "install" and agree to the terms and conditions - it's that easy!




## Step 2: Add the Affirm Script to Stencil or Blueprint

Use the following steps to configure promotional messaging on Stencil or Blueprint. If you are unsure of what theme you are currently using, you can check [here](🔗).

(Script tags will be stripped)




## Step 3: Configure the Affirm app settings

  1. Go to **Apps > My Apps > Affirm Marketing > Settings**.

  2. Enter the **Live Public API Key** from your Affirm dashboard (available [here](🔗)). For testing and development only, enter the public key from your Affirm Sandbox dashboard (available [here](🔗)).

  3. For testing and development only, leave **Sandbox Mode** enabled for testing and development (_optional_).

  4. Click **Save**.






## Step 4 (Optional): Enable Affirm's enhanced analytics

Dive deep into understanding your customers with Affirm's Enhanced Analytics. It offers a clear window into your customers' shopping behaviors and preferences. Beyond insights, Enhanced Analytics empowers you to A/B test promotional messages and financing plans, ensuring your site is perfectly balanced for maximum savings and optimal conversions.

To enable enhanced analytics:

  1. Go to **Apps > My Apps > Affirm Marketing > Settings**.

  2. Enable **Enhanced Analytics** in the settings.

  3. Click **Save**.

## Step 5: Configure Promotional Messaging

Multi-Storefront

For Multi-Storefront, complete the below steps for all channels, toggling the channel using the top-right dropdown.

  1. Go to **Apps > My Apps > Affirm Marketing > Promotional Messaging**.

  2. Toggle **Promotional Messaging on Products** to enable Affirm messaging on the product pages.

  3. Toggle **Promotional Messaging on Cart Page** to enable Affirm messaging on the product page.

  4. Toggle **Promotional Messaging on Quick Cart Page** to enable Affirm messaging on the quick cart page.

  5. Toggle **Promotional Messaging on Category Page** to enable Affirm messaging on the category page.

  6. Complete the [applicable fields](🔗) for both the different page settings.

  7. Click **Save**.



### Promotional messaging fields

FieldDescription
**Selector ID**[See details below](🔗)
**Site Theme**Select the **Custom** option.
**Height**The height of the promotional messaging.
**Width**The width of the promotional messaging.
**Minimum Product Price**The minimum price to display Affirm promotional messaging on product page.
**Product Page Price** (Product Page settings only)Only enter a value in this field if instructed by Affirm. Use if there are issues where Affirm promotional messaging price is not changing when the product price changes.
**Product Page Options** (Product Page settings only)Only enter a value in this field if instructed by Affirm. Use if there are issues where Affirm promotional messaging price is not changing when the product price changes.
**Logo Type**Select the Affirm to show as plain text, a logo, or a symbol.
**Logo Color**select the Affirm logo/symbol to show as blue, black, or white.
**Inline Pricing** (Product Page and Category Pages settings only)Only toggle on if instructed by Affirm. Use if the product price is dictated by options, rather than a set base price.
**Minimum Cart Total** (Cart and Quick Cart settings only)The minimum cart total to display Affirm promotional messaging.
**Product Container Selector** (Category settings only)Only enter a value in this field if instructed by Affirm.